E-commerce to surpass 500m users — Report

A newly released Jumia report has said that e-commerce in Africa is set to surpass half a billion users by 2025. The report titled “Top Trends Defining 2025’s E-commerce Future” highlighted that these trends signal new opportunities for inclusivity, innovation, and customer-centric strategies. According to the report, e-commerce is poised for a transformative year in

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